Sony India to launch BRAVIA Professional Displays BZ-P Series starting at Rs 1.40 lakh

Sony India has recently announced the launch of its new BRAVIA Professional Displays BZP Series a comprehensive portfolio of 16 professional display models comprising the flagship BZ40P Series enhanced BZ35P Series and core BZ30P SeriesAvailable in screen sizes ranging from 43inch to 85inch the new 4K HDR lineup combines Sonys Deep Black NonGlare technology AIpowered XR processing and advanced software capabilities to deliver exceptional image quality superior visibility and operational efficiency across corporate higher education retail transportation and public sector environmentsThe latest upgrade in the display segment by Sony offers a whole new redesigned thin and lightweight form factor that offers enhanced installation flexibility improved operability and lower power consumptionThe BZP Series has been engineered to meet the evolving requirements of modern business environments while delivering a seamless combination of powerful hardware and software capabilitiesThrilling picture qualityPowered by Sonys advanced XR signal processing technology the BRAVIA Professional Displays BZP Series delivers great picture quality with enhanced clarity accurate colour reproduction and remarkable realism The display has been designed for diverse commercial applications Moreover the lineup offers brightness levels ranging from 400700 nits to ensure optimal visibility across a wide range of environmentsAt the heart of the lineup is Sonys Deep Black NonGlare technology available in both Premium and Standard variants Offering up to 47 per cent antiglare performance on flagship models and 25 per cent antiglare on enhanced and core modelsA wider viewing angleCombined with a wide viewing angle technology delivers truetolife visuals that remain clear and impactful even in bright direct lightfilled spacesDesignThe BRAVIA Professional Displays BZP Series has been thoughtfully redesigned to simplify installation and integration across a variety of commercial deployments Featuring a thin and lightweight design the lineup incorporates a universal chassis and even narrow bezels that enable seamless portrait installations and videowall configurationsNew centrepositioned VESA mounting holes further simplify installation while integrated inchassis handles on the 75inch and 85inch models make transportation and deployment more convenientSystemonChip SoC architectureDesigned with professional users in mind the BZP Series combines powerful hardware and software capabilities to simplify content management and daytoday operations The displays feature an integrated SystemonChip SoC architecture eliminating the need for an additional settop box for digital signage applications while enabling a cleaner and more streamlined installationA new user interface and setup programme further simplifies deployment and management Additionally Sony conducts extensive compatibility testing with leading CMS solution providers worldwide ensuring seamless integration with preferred digital signage and content management platformsBuild quality and reliabilityThe BRAVIA Professional Displays BZP Series is designed to deliver reliable performance in demanding business environments Select models within the BZ40P and BZ35P Series feature IP5Xcompliant dust resistance making them suitable for deployment across transportation facilities retail environments industrial facilities and warehouse applicationsBacked by Sonys proven engineering expertise the displays are designed to maintain consistent performance and durability even under continuous operation helping businesses maximise uptime and operational efficiencyFeaturing a new highefficiency optical system and XR processorbased AI backlight control the displays deliver up to 31 per cent lower power consumption compared to the previous BZL Series helping organisations reduce operating costs while supporting sustainability goalsSony lives up to their promise of powerefficiencyThe lineup is Energy Star certified and pending EPEAT certification further reinforcing Sonys commitment to environmentally responsible product development The displays also incorporate Sonys proprietary SORPLAS recycled plastic material with usage increased to as much as 43 per cent in select models to reduce environmental impact and further align with Sonys longterm sustainability goalsFlagship PerformanceThe BZ40P Series includes four models ranging from 55inch to 85inch screen sizes Featuring Deep Black NonGlare Premium technology with up to 47 antiglare performance 700 nits brightness and IP5Xcompliant dust resistance the series is designed for demanding professional applications that require superior visibility and image qualityEnhanced performanceWhile the BZ35P Series comprises six models ranging from 43inch to 85inch screen sizes Featuring Deep Black NonGlare Standard technology with 25 per cent antiglare performance 500 nits brightness and IP5Xcompliant dust resistance the series offers an ideal balance of performance and versatility The BZ30P Series on the other hand includes six models ranging from 43inch to 85inch screen sizes Featuring Deep Black NonGlare Standard technology with 25 per cent antiglare performance and 400 nits brightness the series is designed to meet the requirements of a wide range of everyday professional display applicationsPricing and availabilityThe BRAVIA Professional Displays BZP Series will be available across India through Sonys authorised professional solutions distribution network from July 14 2026 onwards The series is offered in 16 models ranging from 43inch to 85inch screen sizesTalking about the pricing the BZP Series will be available across India starting at Rs 140000