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When the CEO puts on a director’s hat: New book tells you how to uniquely build a company

Filmmaker Sidharth Jain is coming out with a book that explains how filmmaking techniques can help you build a company

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Sidharth Jain is the founder of The Story Ink, a book-to-screen adaptation studio and the producer of the show Trial By Fire (2023). PIC/RANE ASHISH

Sidharth Jain is the founder of The Story Ink, a book-to-screen adaptation studio and the producer of the show Trial By Fire (2023). PIC/RANE ASHISH

The minute we step into Sidharth Jain’s office, we know that this man has stories to tell. Located in Mumbai’s film capital, Andheri West, the place is lined with shelves and shelves of at least a thousand books, 20 typewriters, and numerous Bollywood celebrity bobbleheads. The coffee table is a bathtub covered with a glass panel with a doll trapped inside, and bang opposite is an actual rickshaw. 

“I’ve been collecting these since I was a child,” says Jain. Every object is a story in itself. “One time, a friend gifted me literal dentures. He knew that I am the only person who might collect them,” he says, as he challenges us to find the dentures in the office, and we fail miserably.

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