"A car was found parked on the Kasheli Bridge, and preliminary information suggests that its driver, a 28-year-old man may have allegedly fallen into the creek," said an official

He said that a massive search operation was launched following the incident

"Teams from the disaster management cell, fire brigade, and Thane disaster response force are coordinating rescue efforts," said the official

Rescue teams were searching the creek using boats and ropes amid challenging tidal conditions

Investigations into the incident are also further going on to identify the exact cause of the incident