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Mumbai Marathon organisers launch 100 Days of Running fitness initiative

Procam International, organisers of the Mumbai Marathon, has launched 100 Days of Running to encourage people of all ages and fitness levels to embrace everyday fitness

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Soul and soles for runners at the Mumbai Marathon in January this year. Pic/ASHISH RAJE

Soul and soles for runners at the Mumbai Marathon in January this year. Pic/ASHISH RAJE

Procam International, the Mumbai Marathon organisers, now have a fitness initiative called ‘100 Days of Running’, or HDOR, under the Procam umbrella.

Vivek Singh, joint managing director, Procam International, said, “We are inspired by the vision of Fit India. Fitness is not just for athletes; we wanted to make HDOR an everyday and accessible initiative. The 100 Days of Running invites people of all ages and fitness levels to run, walk, cycle or take on a duathlon, wherever they are and in a way that works for them.”

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