BookMyShow Foundation has launched BookAChange to help underprivileged talent through the transformative power of music and performance arts. 

Originally launched as BookASmile in 2014 by BookMyShow, the impact-led initiative has now evolved into BookAChange, with a renewed vision to democratise access to music and the performing arts, for individuals and communities from marginalised backgrounds. At the core, the initiative aims to be a powerful pledge towards inspiring and nurturing future pioneers in music and performing arts. Beyond just music and performance skills, BookAChange encourages holistic development, fostering emotional, social and intellectual growth in its beneficiaries. This approach aims to instill qualities such as responsibility, self-esteem, empathy, purpose and resilience, creating well-rounded individuals ready to make their mark on the world.