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The magic of moving away from ‘algorithm- based’ formula

Director Robbie Grewal said Made in India: The Titan Story faced multiple hurdles in finding an OTT platform before arriving at Amazon MX Player. He credited the show's eventual success to the team's strong belief in the project

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(L-R) Naseeruddin Shah and Jim Sarbh in ‘Made in India: The Titan Story’. Pics/Instagram, Youtube

(L-R) Naseeruddin Shah and Jim Sarbh in ‘Made in India: The Titan Story’. Pics/Instagram, Youtube

Director Robbie Grewal is enjoying the acclaim coming his way for Made in India: The Titan Story. However bringing the series to screens was anything but straightforward. The show, starring Naseeruddin Shah and Jim Sarbh, struggled to find a streaming home despite its compelling subject, moving between platforms before eventually landing at Amazon MX Player.

Looking back, Grewal says the project survived because everyone involved believed in it. “Getting a series made is always a challenge. We had conviction in our show, and there were a lot of people who shared that belief. Whether it was producers or the team at the OTT platform, they all backed it wholeheartedly. When the conviction is holistically so strong, chances of going wrong are much less. The biggest risk today for a maker is not to tell a story honestly. Even if you do an algorithm-based show, be honest to it. Whichever lens you look at a story from, that’s the key for a show to work.”

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