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Vidya Balan urges support for Indian weavers on National Handloom Day: ‘Embrace our cultural heritage’

Every year on August 7, National Handloom Day is celebrated to recognize the invaluable contributions of India’s weavers and the heritage of the handloom industry. In 2025, the country marks the 11th year of this special observance

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Vidya Balan. Pic/Shadab Khan

Vidya Balan. Pic/Shadab Khan

Actress Vidya Balan took to social media to highlight the importance of preserving India’s rich textile heritage on National Handloom Day.

In a heartfelt message on Instagram, she urged people to support Indian weavers by embracing handloom products, especially pure silks with the authentic Silk Mark Label. Balan encouraged citizens to take pride in their cultural identity and continue promoting indigenous craftsmanship. The ‘Dirty Picture’ actress, known for her deep love for handloom silk sarees, shared a video of herself visiting a facility where pure handloom silks are crafted.

 
 
 
 
 
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A post shared by Vidya Balan (@balanvidya)

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