Kriti Sanon’s Raksha Bandhan advertisement controversy has now found another voice in Priyanka Chopra’s mother, Madhu Chopra. The actor recently faced backlash over her jewellery brand campaign, with social media users objecting to her Indo-Western outfit and questioning whether it was appropriate for a traditional festival.

Madhu Chopra reacts to Kriti Sanon ad

The debate eventually grew beyond the ad itself, turning into a larger conversation around women’s clothing, culture and who gets to decide what is “appropriate” for a festival. The jewellery brand GIVA later withdrew the campaign, while Kriti strongly defended both her outfit and the message behind the advertisement.