<p><span style="font-weight: 400;"><strong><a href="https://www.mid-day.com/entertainment/bollywood-news/article/kriti-sanon-announces-new-production-house-blue-butterfly-films-says-its-time-to-do-more-23295948" target="_blank" rel="none noopener">Kriti Sanon</a></strong> who recently launched her production house &lsquo;</span><span style="font-weight: 400;"> Blue Butterfly Films</span><span style="font-weight: 400;">&rsquo;, has now entered into the skin care business. The actress has collaborated with PEP technologies, the parent company of mCaffeine to launch &lsquo;Hyphen&rsquo;.</span></p>
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<p><span style="font-weight: 400;">Hyphen is a skincare brand that aims at providing simplified skincare solutions. While announcing her own beauty brand HYPHEN, Kriti Sanon shared the first commercial featuring her in the most beautiful, enchanting, ravishing, and confident way.</span></p>
<p><span style="font-weight: 400;">She further jotted down the caption - "|-| appy Birthday to me! ?</span></p>
<p><span style="font-weight: 400;">IT&rsquo;S FINALLY HERE!&nbsp;</span></p>
<p><span style="font-weight: 400;">Today, on 27th July 2023, my heart is filled with joy and gratitude as I welcome you all to our world of HYPHEN !&nbsp;</span></p>
<p><span style="font-weight: 400;">HYPHEN is a hope of possibilities, opportunities and of adding more chapters to life! And this chapter of my life is super special!&nbsp;</span></p>
<p><span style="font-weight: 400;">Turning my obsession of skincare into passion and then into a dream- a dream of getting a lot of amazing ingredients together to make power-packed products that actually work!</span></p>
<p><span style="font-weight: 400;">We&rsquo;ve hyphened the power of nature and potency of science to give multiple benefits from each product.</span></p>
<p><span style="font-weight: 400;">People say &ldquo;You can&rsquo;t have it all!&rdquo;</span></p>
<p><span style="font-weight: 400;">But why not?</span></p>
<p><span style="font-weight: 400;">Just HYPHEN it!!&nbsp;</span></p>
<p><span style="font-weight: 400;">Here&rsquo;s to glowing and growing together!&nbsp;</span></p>
<p><span style="font-weight: 400;">I can't thank the entire team of Hyphen and my co-founders enough who&rsquo;ve worked endlessly to get our baby out on my birthday &hearts;️ Best birthday gift ever!!!!&nbsp;</span></p>
<p><span style="font-weight: 400;">@always_brewing @tarunsharma88 @mohitjain.3110 @vikas.lachhwani @saurabh2014_ism</span></p>
<p><span style="font-weight: 400;">We are LIVE! Check out all the products on letshyphen.com</span></p>
<p><span style="font-weight: 400;">Love &amp; Gratitude ??</span></p>
<p><span style="font-weight: 400;">Kriti Sanon</span></p>
<p><span style="font-weight: 400;">Co-founder and Chief Customer Officer,</span></p>
<p><span style="font-weight: 400;">Hyphen #Hyphen #HaveItAll #LetsHyphen #Skincare"</span></p>
<p><span style="font-weight: 400;">The actress has certainly written the advertisement herself. While she has been working on the product for a year now, she has been involved in every bit of developing the product right from, testing all the products to using them all for 4 months.&nbsp;</span></p>
<p><span style="font-weight: 400;">Apart from this, on the work front, Kriti is set to appear in "The Crew" and a yet-to-be-titled film alongside Shahid Kapoor. Kriti was last seen in Om Raut&rsquo;s Adipurush co-starring Prabhas. Kriti Sanon was seen playing the role of Janaki. The movie didn&rsquo;t do well at the box office.</span></p><p>
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Kriti Sanon Birthday 2023: Actress launches skincare brand ‘Hyphen’

Amitabh Bachchan gets trolled after old 'lingerie' tweet resurfaces

Kriti Sanon who recently launched her production house ‘ Blue Butterfly Films’, has now entered into the skin care business

On her birthday, Kriti Sanon launches skincare brand ‘Hyphen’

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